Saturday, October 16, 2010

'I Hate Ryanair' website REBORN

http://www.smh.com.au/travel/travel-news/i-hate-ryanair-website-handed-over--to-ryanair-20101013-16iux.html



The “I Hate Ryanair” website created by Robert Tyler has been forced to hand the site’s name over to the airline.

The site was created in 2007 for angry passengers like Robert Tyler himself to share their unpleasant experience with Ryanair. Soon after the site’s name was handed over to the airline, Tyler started another website, ihateryanair.org, to continue to serve as a platform for dissatisfied passengers to express their views.

It was mentioned in the news that Tyler had made £322 advertising revenue from the previous site which was not appropriate. As it used a company brand as its domain name, Jane Seager, a Nominet's expert, asserts it “must be wholly devoted to honest criticism and open discussion and not potentially tainted by commercial concerns".

I agree that if Tyler’s aim for setting up the website was for people to share their grievances against Ryanair, he should have kept it so and not take advantage of the site to make money.

Despite the issues being discussed in the news, it is undeniable that Ryanair did piss off a lot of customers. This website lists out the bad experience a resented customer had with Ryanair and this blog explains why we should not take ryanair. Below is a funny safety card that I read at CyberFootprint to dig at Ryanair charging for everything.

Image source: http://www.cyberfootprint.eu/ryanair-pr-trouble/

Ryanair’s continuous cost-saving proposals have annoyed many customers. As mentioned in the article, apart from charging customers to use the toilets and adding ‘standing room’ seats, Ryanair CEO Michael O'Leary recently has a new plan of replacing co-pilots with flight attendants which I think is totally unacceptable.

Surviving under an extremely negative image for years, an article on Good Experience explains how Ryanair succeeds with poor customer service. Its low-cost has attracted enough people to unwillingly accept all the sudden cancellation of flights and rude customer services.

The article in SMH is a piece of hard news written in inverted pyramid style with most important details in the beginning. It answered the "five W and one H" questions in the first two paragraphs. Using the picture of “I Hate Ryanair” website to go with the story is a good choice. There are also hyperlinks in the article to allow easier access for readers who want to know more.

The article is about 300 to 400 words long which is a good length for an online story. However, I think the journalist could have come up with a sexier headline to attract more readers to the story.

Sources:
1. http://davefaq.com/Opinions/RyanAir-Sucks/
2. http://www.jacobsen.no/anders/blog/archives/2003/05/26/why_i_will_never_fly_ryanair_and_why_you_shouldnt_either.html
3. http://www.cyberfootprint.eu/ryanair-pr-trouble/
4. http://www.smh.com.au/travel/travel-news/ryanair-to-charge-passengers-to-use-toilets-20100408-rt2j.html
5. http://www.smh.com.au/travel/travel-news/ryanair-plan-for-standingroom-vertical-seats-20100702-zru8.html
6. http://www.newser.com/story/100266/ryanairs-latest-crazy-idea-no-more-co-pilots.html
7. http://www.goodexperience.com/2007/10/how-ryanair-succeeds-with-poor.php

2 comments:

  1. very funny pictures~

    Ginger from MDIA5003

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